Marquis vs Rockstar · Bay Area shelf head-to-head
Marquis and Rockstar, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Rockstar is in more Bay Area grocers
Marquis
Rockstar
25
brand power
26
14
products
16
1
categories
1
3
grocers
7
$3.57
avg price
$3.96
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Marquis▭ Rockstar
Distribution · 30% of score13·29
M
carried in 3 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score69·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Marquis
no top category Rockstar doesn’t also play in.
only Rockstar
no top category Marquis doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Marquis · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Marquis · Rockstar
