Mineragua vs Path · Bay Area shelf head-to-head
Mineragua and Path, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mineragua is in more Bay Area grocersPath sits further up the premium end
Mineragua
Path
18
brand power
17
3
products
4
1
categories
2
7
grocers
3
15.9¢
price per fl oz
15.4¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Mineragua▭ Path
Distribution · 30% of score29·13
M
carried in 7 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score22·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Mineragua
no top category Path doesn’t also play in.
only Path
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Path · 0
no exclusive doors — everywhere Path is, Mineragua is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mineragua · Path