Oregon Chai vs Third Street · Bay Area shelf head-to-head
Oregon Chai and Third Street, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 9 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Oregon Chai
no top category Third Street doesn’t also play in.
only Third Street
no top category Oregon Chai doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Third Street is, Oregon Chai is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Oregon Chai · Third Street