Ryl Tea vs Snapple · Bay Area shelf head-to-head
Ryl Tea and Snapple, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Snapple carries more Brand PowerSnapple is in more Bay Area grocersSnapple fields the deeper lineup
Ryl Tea
Snapple
12
brand power
38
4
products
39
1
categories
2
2
subcategories
9
1
grocers
9
$3.87
avg price
$5.05
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Ryl Tea▭ Snapple
Distribution · 30% of score4·38
R
carried in 1 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score28·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Ryl Tea
no top category Snapple doesn’t also play in.
only Snapple
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Ryl Tea · 0
no exclusive doors — everywhere Ryl Tea is, Snapple is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Ryl Tea · Snapple