Stellar Snacks vs Snack Factory · Bay Area shelf head-to-head
Stellar Snacks and Snack Factory, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Snack Factory is in more Bay Area grocersSnack Factory fields the deeper lineupStellar Snacks sits further up the premium end
Stellar Snacks
Snack Factory
44
brand power
47
12
products
15
1
categories
2
12
grocers
16
$1.07
price per oz
65.9¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Stellar Snacks▭ Snack Factory
Distribution · 30% of score50·67
carried in 12 of 24 Bay Area grocers·carried in 16 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Stellar Snacks
no top category Snack Factory doesn’t also play in.
only Snack Factory
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Stellar Snacks · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Stellar Snacks · Snack Factory
