The Oakland Chocolate Company vs Castronovo Chocolate Factory · Bay Area shelf head-to-head
The Oakland Chocolate Company and Castronovo Chocolate Factory, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 1 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only The Oakland Chocolate Company
only Castronovo Chocolate Factory
no top category The Oakland Chocolate Company doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere The Oakland Chocolate Company is, Castronovo Chocolate Factory is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: The Oakland Chocolate Company · Castronovo Chocolate Factory