V8 vs Clamato · Bay Area shelf head-to-head
V8 and Clamato, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
V8 carries more Brand PowerV8 is in more Bay Area grocersV8 fields the deeper lineup
V8
Clamato
37
brand power
19
22
products
6
2
categories
2
4
subcategories
2
11
grocers
10
14.7¢
price per fl oz
16.1¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ V8▭ Clamato
Distribution · 30% of score46·42
V
C
carried in 11 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score84·39
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only V8
only Clamato
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only V8 · 1
only Clamato · 0
no exclusive doors — everywhere Clamato is, V8 is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: V8 · Clamato