Costco · this store only
the prepared meals aisle at Costco
Costco carries 75 prepared meals products from 27 brands, led by kirkland signature (35% of its shelf).
75
products
27
brands
$19.64
avg price
74/100
launch whitespace
Who owns Costco’s shelf
brands by share of Costco’s prepared meals shelf.
Positioning at Costco
share of shelf × price, at this store.
scale
Color:no dominant segmentation on this shelf
Size:total brand reach (SKUs across all aisles)
Shape:nationalstore brand
price normalized per oz (sizes vary)10 omitted (no oz size)Everything on the shelf
All 45 prepared meals products at Costco.
kevin's natural foodsKevin's Natural Foods Hawaiian Style Chicken, 32 oz$18.65
kevin's natural foodsKevin's Natural Foods Thai-Style Basil Beef, 32 oz$23.62
vicoloVicolo Roma Margherita Pizza, 3-count$19.02
bibigoBibigo Korean BBQ-Style Pizza, Classic Crust, 21.95 oz, 2-count$14.92
tasty biteTasty Bite Organic Madras Lentils, 10 oz, 8-count$20.89
kirkland signatureBistro 28 Pretzel Bites with Dipping Sauce, 36.5 oz$14.92
kirkland signatureKirkland Signature Artisan Crust Pepperoni Pizza, 21.52 oz, 4-count$18.65
kirkland signatureKirkland Signature Beef and Chicken Fajita Kit, 12-count$29.06
kirkland signatureKirkland Signature Braised Beef with Yukon Mashed Potatoes$30.34
kirkland signatureKirkland Signature Cauliflower Crust Pizza, Supreme, 2-count$14.92
kirkland signatureKirkland Signature Cheese Pizza, 18.25 oz, 4-count$13.67
kirkland signatureKirkland Signature Chicken Alfredo with Penne Pasta$22.70
kirkland signatureKirkland Signature Chicken Street Tacos, 12-count$19.81
kirkland signatureKirkland Signature Gyro Kit, 6-count$18.63
kirkland signatureKirkland Signature Italian Sausage & Pasta in Wine Sauce$25.27
kirkland signatureKirkland Signature Italian Sausage and Beef Lasagna, 3 lbs, 2-count$22.88
kirkland signatureKirkland Signature Mac and Cheese$18.70
kirkland signatureKirkland Signature Meatloaf with Yukon Gold Mashed Potatoes$23.54
kirkland signatureKirkland Signature Stuffed Bell Peppers with Ground Beef & Rice$13.29
sukhi's indianSukhi's Indian Chicken Tikka Masala Prepared Meal, 18 oz, 2-count$19.89
milton'sMilton's Cauliflower Crust Pizza, Roasted Vegetable, 17.8 oz, 2-count$17.40
salesabatino tartufiSabatino's Tuscan Style Chicken Piccata, 32 oz$13.05
ranaGiovanni Rana Beef and Short Rib Lasagna, 42 oz$21.14
ranaRana Pappardelle White Meat Chicken Marry Me Pasta Meal Kit, 40 oz$16.16
