Reading the shelf…
Conservas Ortiz is a Spanish brand renowned for its premium canned seafood products, with a history dating back to 1891. The brand is committed to traditional fishing methods and offers a range of products including white tuna, anchovies, and sardines, often preserved in olive oil. Their products are celebrated for their quality and the use of sustainable fishing practices.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 13 of 24 Bay Area grocers. how many stores stock the brand.
12 products in the catalog. how deep the product line is (saturating).
spans 1 category · 3 subcategories. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Conservas Ortiz (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Conservas Ortiz · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
closest to Conservas Ortiz in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
every Conservas Ortiz product in stock, cheapest first.










Bay Area grocers where neither the digital catalog nor our shelf photos show Conservas Ortiz· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Conservas Ortiz White Tuna in Olive Oil · its most-distributed SKU (10 doors) in Canned Tuna, the biggest opening. The closest open door is Sprouts Farmers Market · 5 rivals already on that shelf.
~2% average share on the shelves it competes on. how dominant it is where it shows up.
priced above 80% of same-category rivals. where it sits on price vs category peers · context, not scored into Brand Power.
32 storefronts across 13 grocers carry it · tap a pin to open the store.
already on that shelf: wild planet, safe catch, fishwife
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.
Bay Area stores already carrying Conservas Ortizthat meaningfully merchandise other categories it sells but isn't in here yet · ranked by open categories. A door already won, with room on adjacent shelves.
open here: Canned Anchovies, Canned Sardines
open here: Canned Anchovies, Canned Sardines
open here: Canned Sardines, Canned Tuna
open here: Canned Sardines
open here: Canned Sardines
open here: Canned Sardines
open = the store meaningfully carries that category (real depth, not a token SKU) and Conservas Ortiz sells it elsewhere but has no SKU here.