hassy
Hassy specializes in producing high-quality avocado oils sourced from Hass avocados in Mexico. Its offerings include a 100% pure avocado oil suitable for high-heat cooking and an extra virgin variant ideal for salads and finishing touches. Both products are non-GMO verified and kosher, reflecting the brand's commitment to purity and quality. Hassy is a women-owned business, with its products manufactured in California and packaged in premium glass bottles.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 1 of 24 Bay Area grocers. how many stores stock the brand.
3 products in the catalog. how deep the product line is (saturating).
spans 1 category. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Hassy (full bar = 100% of the shelf), grouped by department.
Most similar brands
closest to Hassy in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full Hassy lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Find Hassy online
Where to find Hassy · Bay Area
4 storefronts across 1 grocer carry it · tap a pin to open the store.
Opportunities
Bay Area grocers where neither the digital catalog nor our shelf photos show Hassy· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Hassy 100% Pure Avocado Oil · its most-distributed SKU (1 door) in Avocado Oil, the biggest opening. The closest open door is Andronico's Community Markets.
