Reading the shelf…
Mocktail Club offers a range of premium non-alcoholic cocktails crafted with natural and organic ingredients, free from artificial flavors, colors, and preservatives. Each variety, such as Bali Breeze with its tropical coconut and lychee notes or Bombay Fire with its spicy pomegranate and chili blend, is designed to deliver a unique taste experience. These beverages are suitable for those seeking gluten-free and vegan options, and they can be enjoyed on their own or as mixers in creative cocktails.
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 1 of 24 Bay Area grocers. how many stores stock the brand.
8 products in the catalog. how deep the product line is (saturating).
spans 1 category. how many categories the brand plays in (saturating).
each bar is the % of that category's SKUs that are Mocktail Club (full bar = 100% of the shelf), grouped by department.
the brands crowding the same categories as Mocktail Club · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
the full Mocktail Club lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.








5 storefronts across 1 grocer carry it · tap a pin to open the store.
Bay Area grocers where neither the digital catalog nor our shelf photos show Mocktail Club· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Mocktail Club Bombay Fire, Non Alcoholic Cocktails, Lightly Sparkling · its most-distributed SKU (1 door) in Non-Alcoholic Cocktails, the biggest opening. The closest open door is Sprouts Farmers Market · 3 rivals already on that shelf.
~1% average share on the shelves it competes on. how dominant it is where it shows up.
$15.99 average price. where it sits on price · context, not scored into Brand Power.
already on that shelf: hiyo, recess, free af drinks company
absence = seen in neither the grocer's digital catalog nor our shelf photos (90 days); assortments move. fit reads the shelf, not the buying office — see route notes.