Pretty Tasty
Pretty Tasty offers a unique range of collagen-infused teas that blend traditional tea flavors with the added benefit of collagen. Each product, from the classic Black Tea to the vibrant Lemon, Peach, and Raspberry varieties, is crafted to enrich the beauty routine while providing a flavorful experience. With a focus on natural ingredients and a touch of elegance, Pretty Tasty transforms daily tea consumption into a nourishing ritual.
Shelf presence
Brand Power (0-100) blends four shelf signals. Price position is shown below for context · a value↔premium read, not part of the score.
carried in 3 of 24 Bay Area grocers. how many stores stock the brand.
7 products in the catalog. how deep the product line is (saturating).
spans 1 category · 2 subcategories. how many categories the brand plays in (saturating).
Where it owns shelf
each bar is the % of that category's SKUs that are Pretty Tasty (full bar = 100% of the shelf), grouped by department.
Top competitors
the brands crowding the same categories as Pretty Tasty · photographed shelf-mates first, then brands stocked beside it at the same grocers, then same-category rivals citywide.
Most similar brands
closest to Pretty Tasty in what it makes — matched on product name, category & description across the whole catalog, wherever they’re sold. Not who it competes with on the shelf.
The lineup
the full Pretty Tasty lineup · on SF shelves first (cheapest first), then SKUs we've catalogued but haven't measured on a shelf here yet.
Sold at
Where to find Pretty Tasty · Bay Area
7 storefronts across 3 grocers carry it · tap a pin to open the store.
Opportunities
New doors · no Pretty Tasty in our capture yet
Bay Area grocers where neither the digital catalog nor our shelf photos show Pretty Tasty· but the shelf it belongs on is already there, ranked by fit. Fit blends category coverage, rival presence, price-band match, and openness to independents at this scale; weigh the footprint chips and route notes against it · a 7-door chain and a single great shop are different prizes. Our capture is partial, so a widely-distributed brand may already be carried through channels we don’t index.
Lead with Pretty Tasty Peach Collagen Iced Tea · its most-distributed SKU (1 door) in Other Bottled Teas, the biggest opening. The closest open door is Community Market CA · 3 rivals already on that shelf.
