Salsa For All Seasons at Woodlands
Woodlands is a specialty independent running 3 Bay Area stores, small-format at about 2,336 sq ft each, indexing high on clean-organic versus other Bay Area grocers.
Salsa For All Seasons: Salsas 4 All Seasons LLC is a family-owned business that specializes in handcrafted salsas, guacamoles, and tortilla chips.
It’s already on the shelf here, with 7 SKUs across 3 categories. The growth is depth and breadth: 2 categories to widen, replicated across all 3 stores.
Lead with Medium Roasted Green Tomatillo in Fresh Salsa.
Woodlands stocks fresh salsa thinly, so a differentiated snack stands out instead of becoming the Nth option on a crowded shelf. It already earns space at 5 other Bay Area grocers.
The more differentiated opening is fresh salsa: Woodlands stocks only 6 there, so SALSA FOR ALL SEASONS Medium Roasted Green Tomatillo stands out rather than blending in.
Woodlands merchandises 3 of the 3 categories the brand sells.
vegetarian against the store's assortment lean.
brand excitement 55/100.
enters a thin fresh salsa shelf as a point of difference.
The full runway · across 3 stores
Every category Salsa For All Seasons plays in across the Bay Area grocers we track, and where it stands at Woodlands. Depth is the distinct SKUs the store carries there versus the fleet median, shown next to the rival brands already on that shelf.
On shelf here, but only 4 of 12 SKUs. Room to widen the line.
On shelf here, but only 2 of 4 SKUs. Room to widen the line.
How it prices
Where it would price in fresh salsa. Each dot is a product on the shelf, by its cost per oz (hover for which). Salsa For All Seasons (orange) sits above the shelf.
What to bring to expand
Salsa For All Seasons’ SKUs Woodlands doesn’t carry yet, ordered by how many other Bay Area grocers already stock them.
Already on the shelf · showing 6 of 7
How to get on the shelf · Woodlands
enriched 2026-09-05Presence and depth are measured from Woodlands’ current Bay Area storefront: its online catalog plus our shelf photos, a partial view. A widely-distributed brand shown as a new door may already be carried through channels we don’t index. Woodlands profile →
