50 Hertz vs Philosopher Foods Gut Nuts · Bay Area shelf head-to-head
50 Hertz and Philosopher Foods Gut Nuts, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
50 Hertz carries more Brand Power50 Hertz is in more Bay Area grocers50 Hertz sits further up the premium end
50 Hertz
Philosopher Foods Gut Nuts
22
brand power
7
4
products
3
3
categories
1
4
subcategories
3
4
grocers
3
$4.13
price per oz
$2.18
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ 50 Hertz▭ Philosopher Foods Gut Nuts
Distribution · 30% of score17·13
P
carried in 4 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Philosopher Foods Gut Nuts
no top category 50 Hertz doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only 50 Hertz · 3
only Philosopher Foods Gut Nuts · 2
both sides measured by the same instruments on the same shelves · see each brand’s full page: 50 Hertz · Philosopher Foods Gut Nuts