Albanese vs Black Forest · Bay Area shelf head-to-head
Albanese and Black Forest, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Albanese carries more Brand PowerAlbanese is in more Bay Area grocersAlbanese fields the deeper lineup
Albanese
Black Forest
25
brand power
13
22
products
3
1
categories
2
2
subcategories
2
8
grocers
3
$4.47
avg price
$15.76
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Albanese▭ Black Forest
Distribution · 30% of score33·13
A
B
carried in 8 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score84·22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Albanese
no top category Black Forest doesn’t also play in.
only Black Forest
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Black Forest · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Albanese · Black Forest