Aneto vs Bonafide Provisions · Bay Area shelf head-to-head
Aneto and Bonafide Provisions, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Bonafide Provisions carries more Brand PowerAneto is in more Bay Area grocersBonafide Provisions fields the deeper lineupAneto sits further up the premium end
Aneto
Bonafide Provisions
41
brand power
63
7
products
13
3
categories
3
3
subcategories
4
12
grocers
11
27.0¢
price per fl oz
31.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Aneto▭ Bonafide Provisions
Distribution · 30% of score50·46
carried in 12 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
Broths & Stocks1 vs 2 SKUs
1% of shelf
only Aneto
only Bonafide Provisions
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Aneto · Bonafide Provisions
