Beefeaters vs Caledon Farms · Bay Area shelf head-to-head
Beefeaters and Caledon Farms, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Caledon Farms carries more Brand PowerCaledon Farms is in more Bay Area grocersCaledon Farms fields the deeper lineup
Beefeaters
Caledon Farms
0
brand power
21
2
products
7
1
categories
1
1
grocers
6
$2.19
avg price
$11.22
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Beefeaters▭ Caledon Farms
Distribution · 30% of score4·25
B
carried in 1 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Beefeaters
no top category Caledon Farms doesn’t also play in.
only Caledon Farms
no top category Beefeaters doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Beefeaters · 0
no exclusive doors — everywhere Beefeaters is, Caledon Farms is too.
only Caledon Farms · 5
both sides measured by the same instruments on the same shelves · see each brand’s full page: Beefeaters · Caledon Farms