Briannas vs Sidedish · Bay Area shelf head-to-head
Briannas and Sidedish, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Briannas carries more Brand PowerBriannas is in more Bay Area grocersBriannas fields the deeper lineupSidedish sits further up the premium end
Briannas
Sidedish
57
brand power
21
39
products
10
3
categories
1
11
subcategories
2
17
grocers
2
$5.99
avg price
$9.06
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Briannas▭ Sidedish
Distribution · 30% of score71·8
S
carried in 17 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score96·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Briannas
only Sidedish
no top category Briannas doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Briannas · Sidedish
