Cadet vs Nylabone · Bay Area shelf head-to-head
Cadet and Nylabone, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Nylabone carries more Brand PowerNylabone is in more Bay Area grocersNylabone fields the deeper lineup
Cadet
Nylabone
9
brand power
14
2
products
6
1
categories
2
1
grocers
4
$38.61
avg price
$12.47
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Cadet▭ Nylabone
Distribution · 30% of score4·17
C
N
carried in 1 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score15·39
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Cadet
no top category Nylabone doesn’t also play in.
only Nylabone
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Cadet · 0
no exclusive doors — everywhere Cadet is, Nylabone is too.
only Nylabone · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Cadet · Nylabone