Casa Sanchez vs La Mexicana · Bay Area shelf head-to-head
Casa Sanchez and La Mexicana, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Casa Sanchez carries more Brand PowerCasa Sanchez is in more Bay Area grocersCasa Sanchez fields the deeper lineup
Casa Sanchez
La Mexicana
57
brand power
0
20
products
2
4
categories
1
16
grocers
2
$7.21
avg price
$6.42
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Casa Sanchez▭ La Mexicana
Distribution · 30% of score67·8
L
carried in 16 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score81
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Casa Sanchez
only La Mexicana
no top category Casa Sanchez doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Casa Sanchez · La Mexicana