Chomps vs It's Jerky · Bay Area shelf head-to-head
Chomps and It's Jerky, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Chomps carries more Brand PowerChomps is in more Bay Area grocersChomps fields the deeper lineup
Chomps
It's Jerky
53
brand power
0
32
products
2
2
categories
1
16
grocers
1
$9.89
avg price
$8.79
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Chomps▭ It's Jerky
Distribution · 30% of score67·4
I
carried in 16 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score93·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Chomps
only It's Jerky
no top category Chomps doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
both sides measured by the same instruments on the same shelves · see each brand’s full page: Chomps · It's Jerky