Clean Cause vs Na Beverage Co. · Bay Area shelf head-to-head
Clean Cause and Na Beverage Co., side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Clean Cause carries more Brand PowerClean Cause is in more Bay Area grocersClean Cause fields the deeper lineupNa Beverage Co. sits further up the premium end
Clean Cause
Na Beverage Co.
39
brand power
22
26
products
5
1
categories
4
12
grocers
3
25.4¢
price per fl oz
35.4¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Clean Cause▭ Na Beverage Co.
Distribution · 30% of score50·13
N
carried in 12 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score89
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Clean Cause
no top category Na Beverage Co. doesn’t also play in.
only Na Beverage Co.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Clean Cause · Na Beverage Co.
