Corn Nuts vs The Good Bean · Bay Area shelf head-to-head
Corn Nuts and The Good Bean, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Corn Nuts carries more Brand PowerCorn Nuts is in more Bay Area grocersThe Good Bean sits further up the premium end
Corn Nuts
The Good Bean
22
brand power
17
6
products
4
2
categories
3
8
grocers
3
$2.32
avg price
$6.84
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Corn Nuts▭ The Good Bean
Distribution · 30% of score33·13
C
T
carried in 8 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score39·28
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Corn Nuts
only The Good Bean
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only The Good Bean · 0
no exclusive doors — everywhere The Good Bean is, Corn Nuts is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Corn Nuts · The Good Bean