Epicurean Solutions vs Sinbad Foods · Bay Area shelf head-to-head
Epicurean Solutions and Sinbad Foods, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Epicurean Solutions carries more Brand PowerEpicurean Solutions is in more Bay Area grocersEpicurean Solutions sits further up the premium end
Epicurean Solutions
Sinbad Foods
30
brand power
20
7
products
5
3
categories
2
3
subcategories
3
3
grocers
2
78.8¢
price per oz
61.2¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Epicurean Solutions▭ Sinbad Foods
Distribution · 30% of score13·8
E
S
carried in 3 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score44·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Epicurean Solutions
only Sinbad Foods
no top category Epicurean Solutions doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Epicurean Solutions · 2
only Sinbad Foods · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Epicurean Solutions · Sinbad Foods
