Good Plenty vs Panda · Bay Area shelf head-to-head
Good Plenty and Panda, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Panda is in more Bay Area grocersGood Plenty sits further up the premium end
Good Plenty
Panda
15
brand power
18
3
products
5
2
categories
1
5
grocers
10
60.7¢
price per oz
90.5¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Good Plenty▭ Panda
Distribution · 30% of score21·42
G
P
carried in 5 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score22·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Good Plenty
only Panda
no top category Good Plenty doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Good Plenty · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Good Plenty · Panda