Gourmet Garden™ vs Spice World · Bay Area shelf head-to-head
Gourmet Garden™ and Spice World, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Spice World carries more Brand PowerSpice World is in more Bay Area grocersSpice World fields the deeper lineup
Gourmet Garden™
Spice World
27
brand power
47
9
products
21
2
categories
4
4
grocers
6
$7.10
avg price
$5.59
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Gourmet Garden™▭ Spice World
Distribution · 30% of score17·25
G
S
carried in 4 of 24 Bay Area grocers·carried in 6 of 24 Bay Area grocers
Depth · 25% of score53·83
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Gourmet Garden™
no top category Spice World doesn’t also play in.
only Spice World
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Gourmet Garden™ · 2
only Spice World · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Gourmet Garden™ · Spice World
