Hey Yum! vs Vegobears · Bay Area shelf head-to-head
Hey Yum! and Vegobears, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Vegobears carries more Brand PowerVegobears is in more Bay Area grocersVegobears fields the deeper lineup
Hey Yum!
Vegobears
0
brand power
22
4
products
8
1
categories
1
1
grocers
7
$4.49
avg price
$5.77
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Hey Yum!▭ Vegobears
Distribution · 30% of score4·29
H
carried in 1 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score28·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hey Yum!
no top category Vegobears doesn’t also play in.
only Vegobears
no top category Hey Yum! doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Hey Yum! · 0
no exclusive doors — everywhere Hey Yum! is, Vegobears is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hey Yum! · Vegobears