Himalasalt vs San Juan Island Sea Salt · Bay Area shelf head-to-head
Himalasalt and San Juan Island Sea Salt, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
San Juan Island Sea Salt carries more Brand PowerHimalasalt is in more Bay Area grocersSan Juan Island Sea Salt fields the deeper lineupSan Juan Island Sea Salt sits further up the premium end
Himalasalt
San Juan Island Sea Salt
19
brand power
30
3
products
54
1
categories
1
9
grocers
1
$1.93
price per oz
$3.64
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Himalasalt▭ San Juan Island Sea Salt
Distribution · 30% of score38·4
S
carried in 9 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Himalasalt
no top category San Juan Island Sea Salt doesn’t also play in.
only San Juan Island Sea Salt
no top category Himalasalt doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Himalasalt · 8
only San Juan Island Sea Salt · 0
no exclusive doors — everywhere San Juan Island Sea Salt is, Himalasalt is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Himalasalt · San Juan Island Sea Salt