Hume Supernatural vs Every Man Jack · Bay Area shelf head-to-head
Hume Supernatural and Every Man Jack, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 2 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Hume Supernatural
no top category Every Man Jack doesn’t also play in.
only Every Man Jack
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Hume Supernatural is, Every Man Jack is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Hume Supernatural · Every Man Jack