Inka Crops vs Rw Garcia · Bay Area shelf head-to-head
Inka Crops and Rw Garcia, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Rw Garcia sits further up the premium end
Inka Crops
Rw Garcia
29
brand power
25
7
products
8
2
categories
2
11
grocers
11
99.5¢
price per oz
88.2¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Inka Crops▭ Rw Garcia
Distribution · 30% of score46·46
R
carried in 11 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Inka Crops
only Rw Garcia
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Inka Crops · 2
only Rw Garcia · 2
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Inka Crops · Rw Garcia