Just Crack An Egg vs Three Little Pigs · Bay Area shelf head-to-head
Just Crack An Egg and Three Little Pigs, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Three Little Pigs carries more Brand PowerThree Little Pigs is in more Bay Area grocersThree Little Pigs fields the deeper lineup
Just Crack An Egg
Three Little Pigs
18
brand power
54
3
products
32
2
categories
7
2
grocers
13
$2.99
avg price
$10.25
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Just Crack An Egg▭ Three Little Pigs
Distribution · 30% of score8·54
J
carried in 2 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Just Crack An Egg
only Three Little Pigs
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Just Crack An Egg · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Just Crack An Egg · Three Little Pigs