Klein Family Farms Arroyo Seco vs Red Barn · Bay Area shelf head-to-head
Klein Family Farms Arroyo Seco and Red Barn, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Red Barn carries more Brand PowerRed Barn fields the deeper lineup
Klein Family Farms Arroyo Seco
Red Barn
0
brand power
20
2
products
12
1
categories
2
2
subcategories
4
3
grocers
3
$10.24
avg price
$11.03
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Klein Family Farms Arroyo Seco▭ Red Barn
Distribution · 30% of score13·13
K
carried in 3 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Klein Family Farms Arroyo Seco
no top category Red Barn doesn’t also play in.
only Red Barn
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Klein Family Farms Arroyo Seco · 1
only Red Barn · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Klein Family Farms Arroyo Seco · Red Barn