Lemon Perfect vs Shine Water · Bay Area shelf head-to-head
Lemon Perfect and Shine Water, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Lemon Perfect is in more Bay Area grocersShine Water fields the deeper lineupShine Water sits further up the premium end
Lemon Perfect
Shine Water
26
brand power
28
6
products
14
2
categories
1
5
grocers
2
17.2¢
price per fl oz
14.0¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Lemon Perfect▭ Shine Water
Distribution · 30% of score21·8
L
S
carried in 5 of 24 Bay Area grocers·carried in 2 of 24 Bay Area grocers
Depth · 25% of score39·69
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Lemon Perfect
only Shine Water
no top category Lemon Perfect doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Lemon Perfect · 4
only Shine Water · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Lemon Perfect · Shine Water
