Logboat Brewing Co vs Poppi · Bay Area shelf head-to-head
Logboat Brewing Co and Poppi, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Poppi carries more Brand PowerPoppi is in more Bay Area grocersPoppi fields the deeper lineup
Logboat Brewing Co
Poppi
9
brand power
60
2
products
54
1
categories
2
1
grocers
19
$9.99
avg price
$5.61
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Logboat Brewing Co▭ Poppi
Distribution · 30% of score4·79
L
carried in 1 of 24 Bay Area grocers·carried in 19 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Logboat Brewing Co
no top category Poppi doesn’t also play in.
only Poppi
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Logboat Brewing Co · 0
no exclusive doors — everywhere Logboat Brewing Co is, Poppi is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Logboat Brewing Co · Poppi