Maeve Chocolate vs Beyond Good · Bay Area shelf head-to-head
Maeve Chocolate and Beyond Good, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Beyond Good carries more Brand PowerBeyond Good is in more Bay Area grocersBeyond Good fields the deeper lineupMaeve Chocolate sits further up the premium end
Maeve Chocolate
Beyond Good
14
brand power
44
7
products
18
1
categories
5
4
grocers
13
$3.08
price per oz
$3.60
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Maeve Chocolate▭ Beyond Good
Distribution · 30% of score17·54
carried in 4 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Maeve Chocolate
no top category Beyond Good doesn’t also play in.
only Beyond Good
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Maeve Chocolate · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Maeve Chocolate · Beyond Good