Maizly vs Milkish · Bay Area shelf head-to-head
Maizly and Milkish, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Milkish is in more Bay Area grocers
Maizly
Milkish
18
brand power
20
6
products
5
1
categories
1
2
grocers
4
$6.24
avg price
$5.74
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Maizly▭ Milkish
Distribution · 30% of score8·17
M
M
carried in 2 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score39·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Maizly
no top category Milkish doesn’t also play in.
only Milkish
no top category Maizly doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Maizly · 1
only Milkish · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Maizly · Milkish