Marshall's Farm vs Western Sage · Bay Area shelf head-to-head
Marshall's Farm and Western Sage, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Marshall's Farm carries more Brand PowerMarshall's Farm is in more Bay Area grocersMarshall's Farm fields the deeper lineup
Marshall's Farm
Western Sage
33
brand power
0
21
products
2
1
categories
1
7
grocers
1
$18.00
avg price
$7.69
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Marshall's Farm▭ Western Sage
Distribution · 30% of score29·4
W
carried in 7 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score83
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Marshall's Farm
no top category Western Sage doesn’t also play in.
only Western Sage
no top category Marshall's Farm doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Marshall's Farm · 6
only Western Sage · 0
no exclusive doors — everywhere Western Sage is, Marshall's Farm is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Marshall's Farm · Western Sage