Mary's Gone Crackers vs Top Seedz · Bay Area shelf head-to-head
Mary's Gone Crackers and Top Seedz, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Mary's Gone Crackers carries more Brand PowerMary's Gone Crackers is in more Bay Area grocersMary's Gone Crackers fields the deeper lineupTop Seedz sits further up the premium end
Mary's Gone Crackers
Top Seedz
46
brand power
31
31
products
11
2
categories
1
16
grocers
10
$1.49
price per oz
$2.18
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Mary's Gone Crackers▭ Top Seedz
Distribution · 30% of score67·42
carried in 16 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Mary's Gone Crackers
only Top Seedz
no top category Mary's Gone Crackers doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Mary's Gone Crackers · 7
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Mary's Gone Crackers · Top Seedz
