Meiji vs Stauffer's Snaps · Bay Area shelf head-to-head
Meiji and Stauffer's Snaps, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Meiji carries more Brand PowerMeiji is in more Bay Area grocersMeiji fields the deeper lineup
Meiji
Stauffer's Snaps
35
brand power
12
13
products
4
2
categories
1
3
subcategories
1
9
grocers
1
$4.87
avg price
$8.98
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Meiji▭ Stauffer's Snaps
Distribution · 30% of score38·4
S
carried in 9 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score66
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Meiji
only Stauffer's Snaps
no top category Meiji doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Meiji · 8
only Stauffer's Snaps · 0
no exclusive doors — everywhere Stauffer's Snaps is, Meiji is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Meiji · Stauffer's Snaps