Minute Maid vs Sunnyd · Bay Area shelf head-to-head
Minute Maid and Sunnyd, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Minute Maid carries more Brand PowerMinute Maid is in more Bay Area grocersMinute Maid fields the deeper lineupMinute Maid sits further up the premium end
Minute Maid
Sunnyd
34
brand power
17
24
products
5
1
categories
1
6
subcategories
2
9
grocers
3
9.3¢
price per fl oz
4.8¢
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Minute Maid▭ Sunnyd
Distribution · 30% of score38·13
M
S
carried in 9 of 24 Bay Area grocers·carried in 3 of 24 Bay Area grocers
Depth · 25% of score86·34
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Minute Maid
no top category Sunnyd doesn’t also play in.
only Sunnyd
no top category Minute Maid doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Minute Maid · 7
only Sunnyd · 1
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Minute Maid · Sunnyd
