Nanni vs Meiji · Bay Area shelf head-to-head
Nanni and Meiji, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Meiji carries more Brand PowerMeiji is in more Bay Area grocersMeiji fields the deeper lineup
Nanni
Meiji
13
brand power
35
3
products
13
2
categories
2
3
subcategories
3
4
grocers
9
$1.35
price per oz
$1.04
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Nanni▭ Meiji
Distribution · 30% of score17·38
N
carried in 4 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score22·
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Nanni
only Meiji
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Nanni · Meiji