Nissin vs Snapdragon · Bay Area shelf head-to-head
Nissin and Snapdragon, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Nissin carries more Brand PowerNissin is in more Bay Area grocersNissin fields the deeper lineupSnapdragon sits further up the premium end
Nissin
Snapdragon
46
brand power
39
34
products
16
1
categories
3
11
grocers
10
48.8¢
price per oz
$2.07
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Nissin▭ Snapdragon
Distribution · 30% of score46·42
carried in 11 of 24 Bay Area grocers·carried in 10 of 24 Bay Area grocers
Depth · 25% of score
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Nissin
no top category Snapdragon doesn’t also play in.
only Snapdragon
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Nissin · 4
only Snapdragon · 3
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Nissin · Snapdragon
