Nunes Farms vs Blue Diamond · Bay Area shelf head-to-head
Nunes Farms and Blue Diamond, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Blue Diamond carries more Brand PowerBlue Diamond is in more Bay Area grocersBlue Diamond fields the deeper lineup
Nunes Farms
Blue Diamond
0
brand power
50
6
products
43
1
categories
3
1
grocers
14
$5.39
avg price
$8.70
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Nunes Farms▭ Blue Diamond
Distribution · 30% of score4·58
N
carried in 1 of 24 Bay Area grocers·carried in 14 of 24 Bay Area grocers
Depth · 25% of score39
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Nunes Farms
no top category Blue Diamond doesn’t also play in.
only Blue Diamond
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Nunes Farms · 0
no exclusive doors — everywhere Nunes Farms is, Blue Diamond is too.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Nunes Farms · Blue Diamond