Pure Green vs Juice Shop · Bay Area shelf head-to-head
Pure Green and Juice Shop, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Juice Shop carries more Brand PowerJuice Shop is in more Bay Area grocersJuice Shop fields the deeper lineupJuice Shop sits further up the premium end
Pure Green
Juice Shop
8
brand power
33
2
products
8
1
categories
2
2
subcategories
3
3
grocers
13
$7.72
avg price
$4.22
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Pure Green▭ Juice Shop
Distribution · 30% of score13·54
P
carried in 3 of 24 Bay Area grocers·carried in 13 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Pure Green
no top category Juice Shop doesn’t also play in.
only Juice Shop
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Pure Green · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Pure Green · Juice Shop