Real Infused Exotics vs Torani · Bay Area shelf head-to-head
Real Infused Exotics and Torani, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Torani carries more Brand PowerTorani is in more Bay Area grocersTorani fields the deeper lineup
Real Infused Exotics
Torani
15
brand power
65
3
products
72
1
categories
3
1
grocers
11
$9.49
avg price
$9.76
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Real Infused Exotics▭ Torani
Distribution · 30% of score4·46
R
carried in 1 of 24 Bay Area grocers·carried in 11 of 24 Bay Area grocers
Depth · 25% of score22
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Real Infused Exotics
no top category Torani doesn’t also play in.
only Torani
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Real Infused Exotics · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Real Infused Exotics · Torani