Reser's Fine Foods vs Simply Potatoes · Bay Area shelf head-to-head
Reser's Fine Foods and Simply Potatoes, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Reser's Fine Foods carries more Brand PowerSimply Potatoes is in more Bay Area grocersReser's Fine Foods fields the deeper lineup
Reser's Fine Foods
Simply Potatoes
38
brand power
29
20
products
7
4
categories
1
5
subcategories
1
3
grocers
7
$8.72
avg price
$5.96
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Reser's Fine Foods▭ Simply Potatoes
Distribution · 30% of score13·29
R
S
carried in 3 of 24 Bay Area grocers·carried in 7 of 24 Bay Area grocers
Depth · 25% of score81·44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Reser's Fine Foods
only Simply Potatoes
no top category Reser's Fine Foods doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Reser's Fine Foods · 1
only Simply Potatoes · 5
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Reser's Fine Foods · Simply Potatoes
