Snake River Farms vs Five Dot Ranch · Bay Area shelf head-to-head
Snake River Farms and Five Dot Ranch, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Snake River Farms carries more Brand PowerSnake River Farms is in more Bay Area grocers
Snake River Farms
Five Dot Ranch
20
brand power
4
2
products
2
2
categories
2
6
grocers
1
$14.77
avg price
$11.54
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Snake River Farms▭ Five Dot Ranch
Distribution · 30% of score25·4
F
carried in 6 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Depth · 25% of score15
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Snake River Farms
no top category Five Dot Ranch doesn’t also play in.
only Five Dot Ranch
no top category Snake River Farms doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
only Snake River Farms · 6
only Five Dot Ranch · 1
both sides measured by the same instruments on the same shelves · see each brand’s full page: Snake River Farms · Five Dot Ranch