Splenda vs Sweet'n Low · Bay Area shelf head-to-head
Splenda and Sweet'n Low, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Splenda carries more Brand PowerSplenda is in more Bay Area grocersSplenda fields the deeper lineup
Splenda
Sweet'n Low
26
brand power
9
7
products
2
1
categories
1
11
grocers
4
$9.89
avg price
$3.71
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Splenda▭ Sweet'n Low
Distribution · 30% of score46·17
S
carried in 11 of 24 Bay Area grocers·carried in 4 of 24 Bay Area grocers
Depth · 25% of score44
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Splenda
no top category Sweet'n Low doesn’t also play in.
only Sweet'n Low
no top category Splenda doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Splenda · Sweet'n Low