Spry Sugar Free Mints vs Meltzer's · Bay Area shelf head-to-head
Spry Sugar Free Mints and Meltzer's, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
carried in 4 of 24 Bay Area grocers·carried in 1 of 24 Bay Area grocers
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Spry Sugar Free Mints
no top category Meltzer's doesn’t also play in.
only Meltzer's
no top category Spry Sugar Free Mints doesn’t also play in.
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
no exclusive doors — everywhere Meltzer's is, Spry Sugar Free Mints is too.
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Spry Sugar Free Mints · Meltzer's