Steinfeld's vs Cleveland Kitchen · Bay Area shelf head-to-head
Steinfeld's and Cleveland Kitchen, side by side on Bay Area’s shelves · same instruments, same day, no sponsorship.
Cleveland Kitchen carries more Brand PowerCleveland Kitchen is in more Bay Area grocersCleveland Kitchen fields the deeper lineupCleveland Kitchen sits further up the premium end
Steinfeld's
Cleveland Kitchen
15
brand power
34
2
products
12
1
categories
3
7
grocers
9
$4.49
avg price
$7.21
Brand Power, component by component
the same four weighted signals scored on both brands’ own pages.
▬ Steinfeld's▭ Cleveland Kitchen
Distribution · 30% of score29·38
S
C
carried in 7 of 24 Bay Area grocers·carried in 9 of 24 Bay Area grocers
Depth · 25% of score15·63
Contested categories
categories both brands play in · each bar is that brand’s share of the category’s SKUs citywide.
only Steinfeld's
no top category Cleveland Kitchen doesn’t also play in.
only Cleveland Kitchen
Doors
who stocks each brand right now · shared, and each brand’s exclusive doors.
both brands
only Steinfeld's · 2
only Cleveland Kitchen · 4
Head to head
each brand’s closest counterpart to the other’s, matched on what the product is (name, category, description) · not price.
both sides measured by the same instruments on the same shelves · see each brand’s full page: Steinfeld's · Cleveland Kitchen